Original Web programming is back
USA Today on the launch of new Wallace & Gromit films, BMWfilms and an AOL program. It's only going to get more interesting as we go from 15 million broadband households to 50 million, because with broadband there is no need for a schedule that prevents people from viewing all their favorites whenever they like. More importantly, the whole format of shows, from length to the way stories are told will change because, if the show is engaging, it can go as long or short as the creator wants to try.
Wait till you see some of the ideas we're working on at Creative Media Partners.Posted by Mitch Ratcliffe at October 22, 2002 05:50 PM | TrackBack